Expo2026 Exhibitors
Florence November 27-28, 2026
Exhibitors
Become our partner too!
EXPO2026 is the beating heart of the Firenze Marathon, an event that attracts thousands of runners and enthusiasts from all over the world. With over 35,000 visitors in 2024, it is the perfect place for companies in the sports, fitness, and wellness sectors looking to gain exposure and connect with a highly targeted audience.
Why participate?
Maximum visibility: every marathoner passes through the EXPO to collect their bib.
Brand awareness: presence on social media, post-event reports, and official materials.
Exclusive networking with companies, athletes, and enthusiasts.
Brand association with a healthy and active lifestyle, improving public perception and boosting customer loyalty.
This event offers a positive experience for all exhibitors and participants, fostering a synergy that benefits both businesses and the community.
Exhibition Solutions
All exhibition solutions can be accessorized with graphic design, desk and stools or tables and chairs (where not provided), enhanced electrical supply, TV, and furnishings. For information, prices, and bookings, please contact the email address expo@firenzemarathon.it.
mARATHON
Solution reserved exclusively for sports associations for the promotion of their events, offered in various metric solutions, perimeter paneling and basic electrical supply are provided.
NUDE
Solution reserved for companies, only agreed-upon metric space and basic electrical supply provided.
STANDARD
Solution reserved for companies, provided with perimeter paneling for the agreed-upon metric space and basic electrical supply.
Further Information
Electrical Supplies and Consumption
ach stand is equipped with 1 socket point with a power strip per stand (maximum permitted consumption 1kw); any connection to the electrical panel is the responsibility of the exhibitor (NUDE and STANDARD areas).
Possibility of connection with maximum permitted consumption of 3KW upon request and payment.
Setups
NUDE Stand
The setup project within the NUDE area must be submitted to the Organization no later than November 11, 2025, accompanied by renderings and a complete technical data sheet, to verify compatibility with neighboring stands and the general area. The maximum height allowed to occupy in the NUDE areas is 3.00 meters.
MARATHON Stand*
No modifications to the pre-installed solution are provided. Any internal displays can be applied with double-sided tape, clamps, pins, or chains.
NO NAILS.
STANDARD Stand
Any substantial modifications to the stands must be requested and approved by the organization no later than November 11, 2025.
Any internal displays can be applied with double-sided tape, clamps, pins, or chains. NO NAILS. For the STANDARD solution, always request confirmation of exact panel measurements at expo@firenzemarathon.it.
For those who choose to provide any customizations independently, it is specified that such materials must comply with the current fire safety regulations in Europe; if they do not comply with the current regulations, their use and introduction within the EXPO 2025 area will be prohibited.
General information or requests for quotes for additional services beyond the basic equipment (electrical supply, graphics, furnishings, etc.) can be requested at expo@firenzemarathon.it no later than November 11, 2025. The cost of the provided items will be charged in addition to the agreed stand cost.
All exhibition spaces are indoors.
Unless internal spaces are exhausted, no external solutions are provided.
Information
Where we are
Stazione Leopolda,
Viale fratelli Rosselli 5,
Porta a Prato
Opening Hours
Friday November 27 from 10:00AM to 7:30PM
Saturday November 28 from 9:00AM to 7.30PM
Expo Area Manager
Fabio Burchi
E-mail: expo@firenzemarathon.it
Mobile: +39 338 6225360
Information for Exhibitors
Exhibitor Access Hours
During EXPO 2025, exhibitors will be allowed access 30 minutes before the opening to the public (Friday – 10:00 AM, Saturday – 9:00 AM)
Exhibitor Passes
On the setup days, the ENTRY PASSES for access through the designated entrance and the PARKING PASSES will be distributed at the Expo/Info Point desk.
Exhibitor Parking
A reserved but unguarded parking area is available for exhibitors in the immediate vicinity of Stazione Leopolda.
Setup
Wednesday 26 (by reservation) – Thursday 27 from 8:30 AM to 7:30 PM
All stands must be set up by Thursday 27 at 7:30 PM.
Any requests for derogations must be agreed with the Organization by contacting the email address expo@firenzemarathon.it
Dismantling
Saturday 29, from 7:30 PM to 12:00 AM
No derogations will be granted by the Organization regarding dismantling time and day.